Product and Feature Updates about Kinja

Updated Kinja device tracking to better match Google Analytics

Updated the Kinja code that determines a user’s device to classify MSFT Surfaces as ‘desktop’ rather than ‘tablet’, which is how Google Analytics is classifying them. We use this code to send device category as an attribute on our KALA events, so this change will mean better parity between device tracking in KALA and GA.

Before this change, 7% of pageviews had mismatched device categories when comparing the Kinja classification to the GA classification: after this change this number has dropped to 2%.

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